Full brand development for artisanal jams, jellies and preserves company based in Mexico City. The concept for the design was a combination of the traditional identity of the recipes, which come from the owners great grandmother with a modern twist that makes the labels stand out in the shelf and talk to a contemporary audience.
The Concept.
The Work.
• BRAND IDENTITY DESIGN AND CONCEPT.
• PACKAGING DESIGN.
• COMMUNICATION STRATEGY.
Logotype.

Isotype.

Imagotype.






The Labels.





